08 / 12 / 20

Adopted by generations of British subcultures for over 60 years, the Fred Perry Laurel Wreath is still worn as a badge of honour.


Home is… Seven Dials in Brighton. I lived in quite a few areas, but I love how central the location is and it has some really cute shops, cafés and pubs that you don’t have to go into town if you don’t want to. I grew up just outside of Brighton, after 2 years in Aberdeen in my early 20’s recording bands in our studio. I moved back down south and decided Brighton was the place I wanted to be. I love living by the coast, Brighton has its own special uniqueness and with easy access into London it’s a great place to live.

What does Christmas look like at home?

We try as much as we can to get the whole family together, but we all live in different cities/countries, it’s not always easy.

Christmas is one of my favourite times of year, so we always do the house up. I like the traditional rich golds, greens and reds and for our tree, it has to be a real one!

There are so many great craft workshops to do at this time of year, that I’ll always try to do a couple so some of my gifts are a bit more personal and I can have a handmade wreath on the door!

Where would you recommend for a Christmas party?

The Salt Rooms is great for a party, they’ve won numerous foodie awards and has a fantastic location looking over the seafront. For somewhere a bit more relaxed and cosy The Victory Inn is a good place to start.

Do you have any weird and wonderful traditions?

I don’t, I don’t think, but for the years I have to work over Christmas and I can’t meet up with my family, they always stick the most unflattering photos of me and my boyfriend they can find from the year onto a couple of balloons and seat them at the dinner table as if we were there. I used to think that was sweet but saying that out loud now actually sounds really creepy!

What’s your go to attire for Christmas day – suited and booted or cosy and casual?

Suited and booted definitely, Christmas Is the perfect excuse to dress up! Especially after this year, I’m fully here for ‘dressing up to stay in.’ This year’s pre-dinner walk might be our most glamorous yet.

My favourite product right now has to be the George Cox monkey boot. Based in Northampton, England since 1906, the George Cox name is synonymous with quality craftsmanship and British subcultural movements. We collaborate on a series of footwear styles, inspired by the subcultural uniform and these are just great.

We also have a very special design coming out soon…Our zip in liner parka definitely does both. The fishtail parka is a true outerwear staple, reclaimed from army surplus shops and worn on scooter rides as protection against the elements.

Designed with high performance Prima loft wadding, which is lightweight, warm and sustainably conscious, this is a hardworking coat. Two in one, you can un-zip the liner for a lightweight parka, or wear the liner on its own as a short padded jacket.

What have you got in-store this Christmas?

We are doing in-store appointments this year. If you’d like a more personal 1-1 service, or are still a bit nervous about mixing outside your bubble, you can call the store to arrange an appointment and get the whole store to yourself!

This year we are celebrating the 10th year of The Amy Winehouse Foundation Collection. Amy’s foundation helps thousands of vulnerable and disadvantaged young people. We make a contribution to the charity with every collection, supporting their vital work for young people with addiction issues.

Since June 2020, we’ve also donated and been working with the Music Venue Trust, The Stephen Lawrence Charitable Trust and in the U.S, the NAACP Legal Defence and Educational Fund. These charities reflect our values of independence and diversity and this is just the start of what we hope to be a long relationship with them.


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